Mobile apps drive 69% of all digital traffic, nearly 3x desktop & mobile websites.
Read more about the Comscore state of mobile here.
Mobile app spending is predicted to double by 2024, despite the economic impact of COVID-19.
Find out more in the report on TechCrunch.
Mobile apps generate 3x-5x higher purchase conversion rates than mobile websites.
Smartphones & tablets accounted for 63% of all 2019 holiday shopping traffic, with 41% of purchases coming from those devices, according to Adobe Analytics.
Corresponding to the first week of wide-scale stay at home orders, there were 62 million downloads of mobile business apps worldwide.
Per App Annie, this represents a spike of 45% week-over-week and up 90% from the weekly average of 2019.