Businesses build mobile apps to service customers, drive revenue, and improve customer engagement. But the indispensability of mobile apps has a potential dark side — the information collected and shared by these mobile apps has tremendous privacy implications if organizations aren’t mindful of how their apps use, transmit and store data.
As consumers and regulators become more savvy about data rights issues, mobile app owners must respect app users’ privacy or risk losing traffic and paying hefty fines.
Download this ebook to learn what constitutes private data in mobile apps and why it matters to business leaders and mobile app developers. You’ll walk away with a new understanding about:
- What constitutes private data
- Risk in light of regulations like GDPR and CCPA
- How to adopt a privacy-by-design development strategy
Don’t put your company at unnecessary risk of sensitive data exposure — find out what you need to know about data privacy to stay above the law today.